动画片《牛来》因画面粗糙、被网友吐槽“丑陋”“诡异”，意外走红。影片讲述一头小牛梦见自己在家人陪伴下成长的故事。
8月5日上映后，前10天票房仅约1万元，单日最低仅200元，在竞争激烈的暑期档表现惨淡，这一数字在同期上映影片中格外突出。
但因大量差评引发网络关注，本周一票房骤增至820万元，单日观影人次近30万，累计票房已达1710万元。
据成都本地媒体红星新闻报道，该片由导演辛雨蒙和其母亲孙丽范两人耗时五年独立完成。
动画片《牛来》因画面粗糙、被网友吐槽“丑陋”“诡异”，意外走红。影片讲述一头小牛梦见自己在家人陪伴下成长的故事。
8月5日上映后，前10天票房仅约1万元，单日最低仅200元，在竞争激烈的暑期档表现惨淡，这一数字在同期上映影片中格外突出。
但因大量差评引发网络关注，本周一票房骤增至820万元，单日观影人次近30万，累计票房已达1710万元。
据成都本地媒体红星新闻报道，该片由导演辛雨蒙和其母亲孙丽范两人耗时五年独立完成。
A Chinese animated film called “Niu Lai,” criticized online for its crude, “ugly” and “eerie” 3D visuals, has unexpectedly become a box office sensation. The film follows a calf who dreams of growing up with his family’s support.
Released Aug. 5, it earned only about 10,000 yuan ($1,480) in its first 10 days — on some days as little as 200 yuan ($30) — a dismal showing during China’s competitive summer movie season.
But scathing reviews sparked a wave of online curiosity, and box office takings surged to 8.2 million yuan ($1.2 million) on Monday alone, with nearly 300,000 admissions. Total box office has now reached 17.1 million yuan ($2.5 million).
According to Chengdu-based Red Star News, the film was made over five years by just two people: director Xin Yumeng and his mother, Sun Lifan.